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AppSumo is a daily deals website offering digitally distributed goods and online services, founded in March 2010 by entrepreneur Noah Kagan. The platform provides a curated selection of software, courses, and tools at discounted prices, aiming to support entrepreneurs and small businesses in accessing high-quality digital products.
Over the years, AppSumo has expanded its offerings beyond digital tools to include learning-based products, such as programming courses and project management guides. This evolution reflects the company's commitment to addressing the diverse needs of its growing user base.
AppSumo operates on a revenue-sharing model, typically taking a percentage of sales from each deal. This approach ensures that both product creators and customers benefit from the platform's offerings.
The company has experienced significant growth since its inception. Under the leadership of CEO Ayman Al-Abdullah, who joined in 2016, AppSumo's revenue increased from $5 million to $70 million per year over six years. This growth underscores AppSumo's role in empowering entrepreneurs by providing affordable access to essential tools and resources.
Based in Austin, Texas, AppSumo continues to innovate and adapt, maintaining its position as a valuable resource for entrepreneurs worldwide. The company's dedication to supporting business growth is evident in its diverse product offerings and commitment to customer satisfaction.
